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Disavow Links




As we have previously discussed, Google recently launched a Disavow Links Tool. Using this tool, bloggers and webmasters can 'disavow', or disinherit some selected incoming links to their websites, so that Google won't consider those links when evaluating the website. The idea is to prevent spam-backlinking, that can bring down a website's ranking, because Google considers the quality of the backlinks to a website more than the quantity, and hence penalizes for bad or spam linking. So for any malicious websites trying to link to your site, their links can easily be disregarded. But before you go on disavowing every link that looks suspicious to you, there are a few things you should be mindful of first.



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